#WhyHumanities
The Humanities have really fallen down the pecking order when it comes to "appealing" academic options for potential students. The media narratives around STEM, pressure from parents and sometimes a lack of understanding as to what they actually are has led to this. Cue this digital recruitment campaign, that looked to answer that looming and inevitable question about the Humanities: why?
Credits:
Client: Faculty of Humanities, Nelson Mandela University
Agency: Today Brand Studio
Creative Director: Senzo Xulu
Art Director: Sibu Nhlangwini
Copywriter: Anele Mvazana
Multimedia Designer: Senzo Xulu
