Liberation is what The Odd Number promises and delivers for its clients, and in 2025 - the year of their 10 year anniversary - it was time to reflect that same energy in their digital presence. As a proudly independent agency that topped three major award shows the previous year, the rebuild of the website was intended to echo the bold, liberated spirit behind their work.


Credits: 
Client: The Odd Number
Agency: The Odd Number 
Chief Creative Officer: Sbu Sitole
Executive Creative Director: Terry McKenna 
Digital Creative Director: Senzo Xulu
Art Director: Sibuyiselwe Nhlangwini, Lindo Msibi
Copywriter: Tebogo Kgapola 
Designer: Senzo Xulu, Tertio Esterhuysen
Development: Tertio Esterhuysen

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